SEO - Search Engine Optimization

SEO, Done Properly

We keep things simple and focused on results. No fluff, no gimmicks — just the work that actually gets small businesses ranked on Google and on AI models.

Both traditional search engines and AI models are looking for the same fundamentals:

  • An active website — whether that's a blog, community, media hub, or ongoing content
  • A site that's technically fast and gives users a good experience
  • Citations and references from other sites that build authority and trust

That's exactly what we deliver. No tricks, no shortcuts — just long-term, white-hat SEO built to hold its ranking for years, not weeks.

Most SEO packages target 5 or 10 keywords and call it a strategy. We target 25 — because ranking one page isn't enough when you're trying to grow a business. We handle the content, the optimization, the backlinks and the reporting, so you can focus on running your business while we handle Google.

25 Target Keywords — not 5, not 10. Real, site-wide coverage.

1 Blog Article Every Week — plus regular Google Business Profile updates

Unlimited Web Copy — keyword-rich content across all your pages

On-Page Optimization — every page built to rank for the terms that matter to you

High-Quality Backlinks — genuine outreach that builds real authority

Daily Monitoring & Reporting — keyword tracking, audits and backlink tracking, always visible to you

Weekly Content & Unlimited Web Copy

We write and publish a new blog post every week, built to perform on both AI models and traditional search. Every piece is genuine, helpful content — never automated AI spam. We put real weight on personalization, quality, and structure.

We also write web copy for your target keywords, with no limit on volume. Getting your site's structure mapped correctly matters just as much as the content itself, since it's what lets search engines and AI models index and rank your pages properly. We handle that underlying infrastructure as part of the work.

Every week, our accounts team will update you on what's been published — your new blog post, plus any web copy completed that week.

Real Content, Written by Real People

AI has a place in SEO — we use it to power our research, optimization and outreach workflows so we can work faster and price fairly. But the content that actually needs to rank? That's written in-house, by our own creative writers, researchers and editors.

Every article is structured around your brand voice, your products and your audience — not a generic template. Tell us your content preferences and we'll build a voice that's unmistakably yours. And because your business evolves, so does the work: unlimited revisions, fast turnaround, and a team that learns what you like over time.

On-Page & Technical Optimization

We handle every part of on-page and technical optimization for you. Most accounts are fully audited and fixed within the first month. If we don't yet have access to your website, we'll reach out to get it. And if you'd rather implement changes yourself, we'll provide full documentation so your team can do it directly.

This covers everything required to rank well on both Google and AI models.

High-Quality Backlink Outreach

We're able to offer backlink outreach at this price point because we're already managing your content and optimization — it makes the outreach work more efficient, and we pass that efficiency on to you.

We've been doing this for over 10 years, and in that time we've built strong relationships with publishers. They know that when we're behind a site's content, optimization, and link quality, it's being managed properly.

Our approach focuses on placements within active, relevant content — a standard practice among PR outreach firms, often referred to in the SEO industry as HARO outreach.

Links acquired are reported by the end of month two or three. We don't own or operate backlink networks — every link comes from genuine outreach. Quality over quantity, always.

For backlink outreach to actually work, your content needs to be publishing consistently, and your site needs to be properly optimized — the two feed directly into each other.

  • Standard: ~4 links per month
  • Plus: ~8 links per month
  • Enterprise: ~16 links per month (roughly 1 per published article)

Reporting

You'll get a clean, easy-to-read report each month, available as a PDF or a live report link in your dashboard. We'll set this up for you automatically, though you're welcome to customize it to your preferences — just let us know what you'd like to see.

Questions at any point? Reach out via live chat in the bottom right of the screen.

Simple, Honest Pricing

From $595 +GST per month. No lock-in contracts. No setup fees buried in fine print. Cancel any time — we earn your business every month, not just at sign-up.